Zurcher set to leave the PR industry

Ogilvy PR Worldwide UK managing director Donna Zurcher has resigned, leaving the agency with no permanent boss at a UK or European level.

Zurcher’s decision to quit coincides with the firm’s hunt for a European president.

Former European head Nick May left last October, but the agency only recently began the search for his replacement (PRWeek, 25 April).

Zurcher, who leaves after leading the UK office for five years, said she was quitting the PR industry for good.

‘I’m giving up the business,’ said Zurcher. ‘I’ve had 15 brilliant years in PR and want to do something entirely different.’

Zurcher is contracted to work a six-month notice, but it is understood she may negotiate an earlier leaving date.

Ogilvy is believed to be close to appointing its European president, whose immediate priority will be to oversee the recruitment of a UK MD.

‘London is so key, Ogilvy will most likely ask the new European president to make his or her own hire for the region,’ said Zurcher.

Corporate and tech head Barbara McCall, healthcare head Neil McGregor-Paterson and finance director Gavin Cooper will lead the UK office in the interim.

The team will report to Ogilvy EMEA chief executive Mike Walsh.

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