What is your favorite Father’s Day 2022 campaign?

Campaign themes include beer, dog poop bags, vasectomies and the metaverse.


It’s Father’s Day on Sunday and brands want to help make it memorable. 

The Miller Lite Beer Registry was created at BeerRegistry.com, offering dads the Oh Baby! six-pack, the Long Weekend 12-pack or the Golf Bag Essentials Pack of nine aluminum pints. Younger, legal-age dads can also get Miller Lite’s Beer Bond, a realistic – but non-binding – contract between friends that matures in 21 years.

PetSmart, meanwhile, has created free, limited-edition Father’s Day Poop Bag Cards. Available only at AnythingforPets.com, the dog poop bags include sweet notes such as, “Dad, you’re #1 for picking up my #2” and “Dad, your pick-up game is no joke.”

— PetSmart (@PetSmart) June 9, 2022

For dads done with having kids, Ryan Reynolds’ company Aviation Gin has created the perfect Father’s Day drink: Aviation Gin Vasectomy. Celebrity father Nick Cannon, who has eight children, helped to unveil the drink on Twitter with a short video.

And OshKosh B’Gosh is encouraging dads to spend quality time with their kids as part of its Take Your Dad to the Metaverse campaign. The childrenswear brand wants fathers and their children to style an avatar together for the Roblox game Fashion Runway and share the result on Instagram tagging @OshKoshKids.

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