INTERNATIONAL BRIEF: Haymarket Autosport to integrate product
AUTOSPORT: Haymarket's Autosport division is to integrate a long-standing niche radio product with online and print media for the first time, to target motorsport fans following the Le Mans 24-hour road race. Radio Le Mans will join forces with coverage on autosport.com and in the Le Mans Guide, linking as many as 80,000 British listeners with the 235,000 copies of the guide given away with Haymarket titles Autosport and Autocar.
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