RAC reviews public affairs account

Motoring services giant RAC is to stage a pitch for its public affairs account.

It is understood that requests for proposals have been dispatched to lobbying agencies for the account, which is currently held by AS Biss and Co.

RAC media relations manager Nina Arnott said the review was 'part of a requirement to review our suppliers on a regular basis'.

She said that even though briefs have been sent out, no timetable has been drawn up.

Arnott added that although the focus is for public affairs support, this traditionally has a media relations element to it: 'We like our public affairs agencies to have experience in a number of areas.'

Likely PA work coming up at the RAC will include liaison with schools for its National Grass Routes initiative, which involves a corporate tie-in to provide support for geography lessons.

The RAC is part of a motoring lobby that is widely seen as one of the most powerful in the UK. Recently, the group won an exemption from the London congestion charge for its breakdown patrols.

With around 30 similar schemes currently being mooted nationwide, congestion charging is set to be an important issue for the RAC over the coming year, Arnott said.

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