Omnicom PR revenue up 10.5% in Q3

The holding company’s PR firms outperformed its healthcare and advertising sectors in terms of percentage revenue growth in the period.

NEW YORK: Omnicom Group's PR firms delivered a 10.5% organic increase in revenue in Q3 to $359.4 million compared with the same period of last year.

The PR segment's organic growth outpaced all non-CRM groups at Omnicom in the quarter. Advertising revenue increased by 8.6% to $1.8 billion and healthcare revenue increased by 6.6% to $322.8 million in the quarter. CRM precision marketing revenue increased by 24.3% to $309.4 million; CRM commerce was up 18% to $231.3 million and CRM execution and support revenue improved by 8.3% to $258.8 million.

Omnicom's PR agencies within the Omnicom Public Relations Group include Ketchum, FleishmanHillard, Porter Novelli and Marina Maher Communications.

By region, organic growth in the U.S. (7.7% to $1.7 billion) lagged behind the U.K. (11.4% to $383.3 million), European markets (14.9% to $641 million), Asia-Pacific (19.6% to $458.3 million), Latin America (15.9% to $72.5 million), the Middle East and Africa (24.3% to $58.1 million) and other North American markets (20.2% to $116.6 million).

As a whole, the holding company posted $3.4 billion in revenue in the period, an organic revenue increase of 11.5% from the year prior, while net income of $355.6 million was up 13.5% on the year prior.


Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in

Recommended for you

Recommended for you

Explore further