NEW YORK: Audio social media app Clubhouse has named Golin as a global agency partner.
Golin tweeted that Clubhouse is a “global client” on Thursday morning, sharing the news that Clubhouse will no longer require invitations to join.
Big news to share! Our global #client, Clubhouse, just announced they will no longer require invitations to join! Download now to experience amazing audio content by the world's most talented and inspiring creators. Let's get talking! #goallin https://t.co/C2a8dpJuYU— Golin (@GOLINglobal) July 22, 2021
Representatives from Golin and Clubhouse were not immediately available for comment.
Clubhouse burst onto the scene when it launched on iOS in March 2020. At the time, the app was invite-only, allowing users to explore virtual “rooms” hosting conversations on a range of topics from relationships to tech and investments to coping with mental health during the pandemic.
On its one-year anniversary, downloads neared 13 million. By April 2021, Clubhouse’s series C funding round valued the company at $4 billion. However, following reports that downloads declined from 9.2 million in February to 900,000 in March, some have speculated Clubhouse’s moment is over. The social audio app has since launched globally on Android, surpassing 10 million Android downloads in two months, a Golin spokesperson told PRWeek via email.
The PR firms in Interpublic Group’s Dxtra network registered double-digit growth on both an as-reported and organic basis in Q2 2021, compared with the prior year, said Andy Polansky, the division’s CEO, on Wednesday. Dxtra includes Weber Shandwick, Golin, Current Global and Rogers & Cowan/PMK.
That compared to a revenue decrease in the high single digits on an organic basis and low double digits on an as-reported basis in Q2 2020, at the height of the COVID-19 pandemic. The holding company’s PR firms saw low-single-digit revenue growth on both an as-reported and organic basis in Q2 2019.
This story was updated on July 23 to update the number of Android downloads.