CHICAGO: The single most unifying act in brand history is happening on Twitter.
After McDonald’s revealed that its BTS Meal will launch on May 26 in the U.S., a number of brands directly responded to the company’s tweets about the news.
The partnership reveal had BTS and McDonald’s instantly trending on social media. But there was no trolling, sassiness or one-upping from other brands or competitors. All of the comments were messages of excitement and support.
The K-pop band has taken the world by storm, so likely many social media managers are real-life fans. It’s also just as likely that no one wants to poke the bear that is the BTS Army. Trust me, no one wants to get on the wrong side of BTS’ official fan club.
Here are 12 brands that think the partnership is dynamite.
Guinness World Records
our fav record breakers— Guinness World Records (@GWR) April 19, 2021
we're lovin' it— UNO (@realUNOgame) April 19, 2021
LVE— MATTEL (@Mattel) April 19, 2021
Can't wait— Barbie (@Barbie) April 19, 2021
— Walmart (@Walmart) April 19, 2021
please don't tease us like this— Sun-Maid (@Sun_Maid) April 19, 2021
Fox's Hell's Kitchen
Forgive me, Chef.— Hell's Kitchen (@HellsKitchenFOX) April 19, 2021
*casually marks calendar for May 26*
We'll drive— waze (@waze) April 19, 2021
we'll be hitting the drive-thru— Hot Wheels (@Hot_Wheels) April 19, 2021
BTS is really in their bag pic.twitter.com/qgC0ymXFQa— Entertainment Tonight (@etnow) April 19, 2021
Samsung Mobile U.S.
Can we get seven to go?— Samsung Mobile US (@SamsungMobileUS) April 19, 2021