Infinite Global appoints financial services lead

International communications firm Infinite Global has appointed Patrick Tooher as director and head of its UK financial services practice.

Patrick Tooher (pictured) is a former head of media relations at KPMG and head of PR at The Co-operative Bank. He joins Infinite Global from WE Communications, where he was a director, having previously spent six years as a director and financial services lead at Citypress.

Earlier in his career he spent 16 years in business journalism, including a stint as City editor of the Mail on Sunday.

At Infinite Global, Tooher will oversee the growth of the firm’s financial services offering in the UK, focusing on corporate reputation management, crisis and issues communications, C-suite profiling, governance and purpose.

He will split his time between the consultancy’s London office and his home city of Manchester.

“Alongside our long-established strengths in the professional services and corporate sectors, we continue to see increasing client demand in financial services,” Infinite Global chief executive Jamie Diaferia said.

“The pandemic has created substantial and ongoing reputational risks for financial services firms while accelerating the acceptance of digital technologies that will continue to disrupt and transform the sector.”

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