NEW YORK: Signal AI has partnered with Acquire Media to integrate the media company's news content into its platform.
The goal of the deal is to broaden access to b-to-b subscription news outlets and expand international news to Signal AI customers by combining Acquire's curated news feed with Signal's data interpretation capabilities. The agreement will allow customers to identify the most relevant information, the companies said.
The partnership is part of a larger strategy by Signal AI to equip users with a more comprehensive world media view and stress the value of world news and b-to-b coverage.
“2020 has shown us how reputation is affected by wider environmental, social and governance performance or global supply chain issues and international and more local news outlets provide critical and timely insight in these areas,” said David Benigson, Signal AI CEO and founder.
The platform's brain, AIQ, can read and interpret 5 million documents daily and surface critical media intelligence in real time, the company said.
Signal AI launched its Workspaces product late last year, allowing for easier collaboration among communicators. In December 2020, it also rolled out its Dashboards tool, which uses artificial intelligence to compare competitors and index risk and opportunity.