Fledgling agency announces trio of health-tech wins

Sheffield-based healthcare agency Evergreen PR has announced three new account wins.

The Sapphire infusion pump, manufactured by Eitan Medical UK
The Sapphire infusion pump, manufactured by Eitan Medical UK

The agency has been appointed on a 12-month retainer for infusion therapy and drug-delivery specialist Eitan Medical UK. It has been tasked with undertaking integrated PR and comms including b2b media relations, campaigns and partnership activity.

Evergreen has also won a pitch for a six-month retainer for children’s mental health organisation iSpace Wellbeing, worth a five-figure sum. It will run leadership campaigns and media relations to drive adoption of the organisation’s mental health and wellbeing curriculum in schools.

In addition, the agency has been handed a three-month project for biotech firm BLOK BioScience. Evergreen is working on media relations and public affairs to increase awareness of the company’s certified digital health pass, which enables individuals to show they are COVID-19-safe without giving away any personal data. The agency also aims to drive a wider conversation around the importance of data privacy in COVID-19 health passports.

Evergreen PR, established by former Slimming World corporate PR director Leigh Greenwood in November 2019, saw off a total of eight other agencies to win the three accounts.

Greenwood, shortlisted in the Best Healthcare/Pharma Comms Professional category in this month’s PRWeek Healthcare & Pharma Comms Awards, said: “We all know what a challenging period this has been for many businesses and so we feel incredibly fortunate that Evergreen has been able to prosper in these circumstances. Like all of our clients, each of these organisations is making a real contribution to improving and protecting the health of the public, and so it’s a privilege to support them with their purpose.”

The latest wins come just months after Evergreen was appointed by Swiss health-tech company Vtuls to promote its AI-driven remote health-monitoring platform.

The agency adds the new clients to an existing roster that includes the British Tinnitus Association, physiotherapy group Ascenti, and the Advanced Wellbeing Research Centre at Sheffield Hallam University.

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