Freuds leads the shortlist with seven entries, including three for the agency's Health & Behaviour Change unit's work on the 'Every mind matters' campaign for Public Health England.
Edelman and Brands2Life have three nominations each, and there are two each for FleishmanHillard Fishburn, Porter Novelli, ZPB Associates and Macmillan Cancer Support.
The winners will be announced at the Virtual Awards event on Thursday 18 February – click here to register.
Thanks to all the awards judges and congratulations to all the shortlisted entries.
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The shortlist
Best agency healthcare/pharma comms practice
Edelman
FleishmanHillard Fishburn
Hanover Health Communications
WE Communications
Best healthcare/pharma comms agency
AKT Health Communications
GCI Health
Ovid Health
W2O Group
ZPB Associates
Best healthcare/pharma comms professional (agency)
Leigh Greenwood, Evergreen PR
Abby Purdy, Syneos Health Communications
Best proactive healthcare/pharma comms during COVID-19
LifeArc COVID-19 funding call and funding announcement, by Four Communications
NHS X Rankin, by Freuds Communications
Seqirus Seqirus – Staying Connected
Specsavers Open for Care, by Beattie Communications
SuperYou, by Prescript Communications Limited
The Forgotten C, by Macmillan Cancer Support
Best public health awareness campaign (excluding COVID-19)
Every mind matters, by Freuds’ Health & Behaviour Change unit for Public Health England
I am number 17 – A campaign to raise awareness of rare disease across the UK, by Hill+Knowlton Strategies
Introducing the Thyrojis, by Porter Novelli
Maybe it's Not Thrush, by Brands2Life
Stepping up the fight against malaria in times of COVID-19, by Grayling, The RBM Partnership to End Malaria, Malaria No More, Malaria No More UK, Speak Up Africa, X3M Nigeria
The Presbyopia by Acuvue, by FleishmanHillard Fishburn
Best use of content in a healthcare/pharma campaign
Breathless: the story of life with severe asthma, by Engine MHP
Every mind matters, by Freuds’ Health & Behaviour Change unit for Public Health England
Introducing the Thyrojis, by Porter Novelli
IVDR Transition Campaign, by BSI
Best use of media relations in a healthcare/pharma campaign
Disrupting the pharma industry – Introducing the world's first AI-designed drug, by Edelman
Emma, Work Colleague of the Future, by Virgo Health
Every mind matters, by Freuds’ Health & Behaviour Change unit for Public Health England
Imperial College COVID-19 vaccine campaign
NHS X Rankin, by Freuds Communications
Raising awareness of the benefits of cod liver oil and omega-3 in media, by Aduro Communications
The Forgotten C, by Macmillan Cancer Support
Best use of public affairs in a healthcare/pharma campaign
Nurses Matter – supporting Clinical Nurse Specialists (CNS) in cancer services, by MSD
The ‘good-guy’ strategy to change government regulation of tech in healthcare, by ZPB Associates
Best use of social media and/or influencers in a healthcare/pharma campaign
Hand Washing Challenge, by Freuds Health & Behaviour Change
It's more than height, it's health! Empowering parents to measure their child's growth, by Edelman
Maybe it's Not Thrush, by Brands2Life
NHS Workforce, by Freuds
Soothing Mind & Skin Campaign, by Brands2Life
#SortYourselfOut, by APCO Worldwide
Winners of three categories will be announced at the awards night: Healthcare/Pharma Comms Newcomer of the Year, Best Healthcare/Pharma Crisis Comms Response Around COVID-19, and Best Pharmaceutical Product Launch (non-OTC).
