Prudential Financial promotes Alan Sexton to CCO

He replaces Lauren Day in the company’s top communications role.

NEWARK, NJ: Prudential Financial has promoted Alan Sexton to chief communications officer.

He is reporting to Prudential Financial vice chair Rob Falzon and is responsible for leveraging the company’s recently integrated communications function to create a competitive advantage for the brand. Sexton will also work to protect and enhance Prudential Financial’s reputation around the world, according to a statement from the company.

“I’m in the midst of building out a new leadership team that will focus on driving business outcomes for Prudential today and on anticipating the organization’s future needs,” Sexton said, via email. “As part of that process, we are exploring the best ways to organize the function, our talent and the work moving forward.” 

Alan Sexton, Prudential Financial

Sexton has replaced Lauren Day, who left Prudential Financial this month and is exploring new opportunities, according to a company spokesperson.

Prudential Financial’s reporting structure for its marketing and communications groups was split at the end of 2018 when chief brand officer Colin McConnell left the company after a 27-year career. He was not replaced. Day gained oversight of its global communications function at that time.

Sexton has worked at Prudential Financial since 2018, leading communications for the company’s domestic and international businesses, including its global asset management arm, PGIM, while also serving as head of strategy for the communications function.

Previously, he was corporate and financial practice chair at Burson-Marsteller, EVP of communications at Global Strategy Group and EVP and director of public affairs at Ogilvy New York.

Investment manager Prudential Financial had more than $1.5 trillion in assets under management as of the end of September 2020. It operates in the U.S., Asia, Europe and Latin America, according to a statement from the company.

This story was updated on January 12 with comment from Sexton. 

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