Breakfast Briefing: 5 things for PR pros to know on Wednesday morning

Cuomo briefings to go virtual; States to sue Facebook; Pringles calls John Oliver’s bluff.

The latest on getting back to normal: A COVID-19 vaccine developed by China's Sinopharm was found to be 86% effective, according to health authorities in the United Arab Emirates, which began Phase 3 human trials in July. The results follow positive showings by vaccines from Pfizer and BioNTech, AstraZeneca and Moderna. However, Sinopharm and the UAE have not released detailed data. Plus: U.K. authorities say people with a history of severe allergic reactions should not take Pfizer's vaccine.

New York Governor Andrew Cuomo's daily press briefings, which gained a national following in the early stages of the coronavirus pandemic this spring, are getting a significant makeover. Cuomo will no longer hold in-person briefings due to rising COVID-19 cases and revised Centers for Disease Control and Prevention guidelines. Instead, Cuomo is expected to hold remote briefings with dialed-in reporters at least three times a week, according to the New York Post.

What to watch today: New York and other states are expected to sue Facebook as early as Wednesday over alleged antitrust violations. At the center of the cases are Facebook's $1 billion acquisition of Instagram eight years ago and its $19 billion deal for WhatsApp in 2014.

You know you've been following every twist and turn of this story. Pringles has called "Last Week Tonight" host John Oliver's bluff and not only revealed what its mascot looks like from the neck down, but pledged to match Oliver's $10,000 donation to Feeding America. Oliver's weirdly obsessive video about the brand mascot had received more than 3.5 million views on YouTube as of Tuesday evening, according to The Hollywood Reporter.

DoorDash sold shares at an initial public offering price of $102 apiece, giving the company a $32.4 billion valuation. DoorDash initially said it expected to sell shares at between $90 and $95, according to CNBC, which cited confidential sources. The above-the-range IPO price is a sign of both a healthy food-delivery and IPO market, according to The Wall Street Journal.

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