Insurance giant Lloyd’s of London appoints agency for global brief

Insurance market Lloyd’s of London has hired Brunswick for a global PR brief following a competitive pitch, PRWeek understands.

The Lloyd's building on London's Lime Street (Photo: Getty Images)

Brunswick's broad new remit for Lloyd's of London includes global PR strategy, corporate comms, CSR and sustainability, crisis comms and social media strategy.

PRWeek understands the consultancy has been hired on a retained basis following a pitch process handled by Creativebrief.

The insurance and reinsurance marketplace has worked with various agencies across different markets, including Edelman.

All parties that PRWeek approached declined to comment on the pitch.

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