AppHarvest names Nissan alum Travis Parman chief comms officer

Parman was VP for Nissan Americas and president of the Nissan Foundation.

Travis Parman has joined AppHarvest.
Travis Parman has joined AppHarvest.

LEXINGTON, KY: AgTech startup AppHarvest has hired Travis Parman as chief communications officer.

Parman will report to founder and CEO Jonathan Webb. AppHarvest builds and operates climate-controlled indoor farms that make large-scale production of fruits and vegetables more sustainable and resilient.

“Like many of us over the past year, I’ve had a chance to seriously reflect on my career and discovered an opportunity that combines tech, sustainability, nutrition and investing in economically distressed areas of my home region in Appalachia,” Parman wrote in a LinkedIn post

Most recently, Parman was VP for Nissan Americas and president of the Nissan Foundation. He has served in other global communications roles since 2012 in Paris, Tokyo and Nashville with the Renault-Nissan-Mitsubishi Alliance. 

Brian Brockman replaced Parman at Nissan earlier this month. Brockman is leading communications efforts as the company focuses on its Nissan Next global transformation strategy and is promoting corporate and product initiatives. 

Before Nissan, Parman was in PR leadership roles at companies including General Motors, Ally Financial, Pulte Homes and Lockheed Martin.

In October, AppHarvest opened its flagship farm, a 2.76-million-square-foot facility growing tomatoes, in Morehead, Kentucky. The company just broke ground on two more facilities near Richmond and Berea, Kentucky. 

AppHarvest announced an agreement for a business combination with publicly-traded acquisition company Novus Capital Corporation in September. The partnership will provide $475 million of gross proceeds to AppHarvest.

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