HOUSTON: Sports reporters are defending Amy Palcic after she was fired from her role as VP of communications for the Houston Texans.
Palcic joined the Texans in 2013 and was the first woman to have full PR responsibilities for an NFL team. Since then, she was promoted from director to VP to lead PR, communications and publicity efforts for the Houston Texans' business and football operations, according to her LinkedIn profile. Her communications team won the 2017 Pete Rozelle award, presented annually by the Pro Football Writers of America to the best PR staff.
Earlier in her career, Palcic was VP of public affairs for George Faine Enterprises, director of marketing and PR for Premier Sports & Entertainment and director of comms for the Cleveland Browns.
Reporters from ESPN, Fox, NBC, Yahoo and other outlets stood up for Palcic on Twitter, with some calling the Texans’ move “shameful.”
Texans fired VP of Communications Amy Palcic, telling her she no longer was "a cultural fit", per sources. Palcic was the first and only woman to have full PR responsibilities for an NFL team. She was the winner of the 2017 Rozelle Award for best PR staff. She is widely respected
Any culture @amypalcic isn’t fitting ... is a culture I’m questioning. Absurdly, the only woman running an NFL PR group ... but her being great at her job had nothing to do with being a woman https://t.co/dD7cxylQaN— Laura Okmin (@LauraOkmin) November 11, 2020
Amy Palcic is not only one of the best in our game at what she does, she is an unbelievable person. What she’s done for that team behind the scenes through all the rough times the #texans organization has had over the last few years has been simply remarkable. https://t.co/0UvpC4ssjn— James Palmer (@JamesPalmerTV) November 11, 2020
No joke, @amypalcic is literally one of the best PR people in the world.— Darren Rovell (@darrenrovell) November 11, 2020
The relationship she has with her players is virtually unprecedented.
Truth is, her being there hurts her brand much more.
Won't be on the market for long. https://t.co/DpvHaK36DT
This is crap. @amypalcic deserved better. Between Palcic and her predecessor @kevincooper44, #Texans don’t seem to understand what a good head of PR is. She was absolutely aces throughout Hurricane Harvey, too - when the org really needed it. https://t.co/ojzIqtt8fG— Charles Robinson (@CharlesRobinson) November 11, 2020
Good morning.@amypalcic is great.— Andrew Siciliano (@AndrewSiciliano) November 11, 2020
That’s the tweet.
A Texans representative was not immediately available for comment. Palcic also did not immediately respond to requests seeking comment.