Whitehouse hires ex-Labour strategist and reveals fresh public affairs clients

Former Labour strategist Max Wilson has joined The Whitehouse Consultancy to lead its public affairs practice, as the agency announced several new client wins and an expanded brief with Hong Kong democracy campaigners.

Max Wilson has joined the agency as a director of public affairs
Max Wilson has joined the agency as a director of public affairs

Max Wilson has joined The Whitehouse Consultancy as a director, providing strategic counsel to clients in its corporate communications practice.   

He joins from WPI Strategy, where he was an associate director. He has also worked as head of communications for the grassroots community campaign group Back Heathrow, and with telecommunications and transport clients at another agency.  

Wilson spent five years working for Labour, leading campaigns for the Parliamentary Labour Party’s political services unit and as senior political adviser in the Leader of the Opposition’s Office. 

“Max combines his experience in Westminster and communications with excellent commercial acumen to help our clients navigate UK politics and business at this unusual time. I’m thrilled that he is joining us at a time when we are enjoying a period of unprecedented growth,” the agency's chairman, Chris Whitehouse, said.

The Whitehouse Consultancy has recently added new clients including the British Aerosols Manufacturers Association, Sikhs for Justice, Serenity Welfare, the National Churches Trust and the Ornamental Horticulture Roundtable Group.

The agency is providing public affairs and policy support for Sikhs for Justice, and is working with the Treasury and other Government departments to educate them about the economic and social value of church buildings to communities, for secular uses, for the National Churches Trust. 

Meanwhile, PRWeek understands that the firm has significantly expanded its brief for the campaigning organisation ‘Fight for Freedom, Stand with Hong Kong’ (SWHK), and for the All-Party Parliamentary Group (APPG) on Hong Kong in Westminster

In recent months, the consultancy has also hired EU advocacy expert Eduardo Lopes, former journalist and communications strategist Rachel King, and Brussels researcher Lucy Hannon.



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