Breakfast Briefing: Five things for PR pros to know Friday morning

Comms pros on Tesla’s no PR decision; WarnerMedia to layoff thousands; Shaq in media investment group; Dean Baquet may head to LA Times; Trump rally Saturday.

Breakfast Briefing: Five things for PR pros to know Friday morning

What does the PR world think about Tesla's decision to dump its PR staff? PRWeek asked 10 PR pros — both agency and in-house execs — to opine on Tuesday's news that the car company has deleted its PR department. Comms leaders from WE Communications, AxiCom North America, Red Havas, UnitedHealth Group, Precision Strategies, KWT Global, Bayer Crop Science and more weighed in.

Thousands of WarnerMedia employees will be laid off soon in a pandemic-forced restructuring at the company, the Wall Street Journal reports. Jobs will be lost at Warner Bros. Studios, HBO, TBS and TNT as the company cut costs by 20%. Separately, NBC New York reports that the Broadway League is expected to release a statement today about extending the shutdown of Broadway theaters. Also, Bloomberg reports that legendary music club The Bitter End is one of many venues that could close if it doesn't get help. Bob Dylan, Nina Simone, Joni Mitchell, and even Jon Stewart have performed at the Greenwich Village club.

Shaquille O'Neal, Martin Luther King III (son of Martin Luther King Jr.), ex-TikTok CEO Kevin Mayer and three former Disney execs have joined a new media special purpose acquisition vehicle, or SPAC called Forest Road Acquisition. On Thursday, the SPAC registered its plans with the SEC to raise $250 million to invest in media and entertainment deals, Deadline reports.

New York Times' executive editor Dean Baquet may replace the Los Angeles Times' executive editor Norm Pearlstine, who is stepping down, The New York Post reports. Baquet, who reaches mandatory retirement age at the NYT next year, is probably the top pick.

President Trump may hold a Florida rally Saturday, his first public event since catching COVID-19. On the Sean Hannity show Thursday Trump said; "I think I'm going to try doing a rally on Saturday night if we have enough time to put it together." Trump said he may also hold a second rally in Pennsylvania Sunday. The president's doctor had recently approved Trump's return to "public engagements" starting Saturday. (New York Post) Also on Thursday, White House comms director Alyssa Farah refused to say when Trump last tested negative, explaining that "the doctors would like to keep it private." (Axios) Meanwhile, the Associated Press reports that the next presidential debate may happen Oct. 22.

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