'We'll simply get bigger and do more' - in-house chiefs on how COVID will change PR

PRWeek UK's survey of in-house comms, corporate affairs and public affairs chiefs brought some fascinating predictions for the future in the COVID era, as we outline below.

by John Harrington
Clockwise from top left: Wayne Bruce, Laura Clare, Anil Ranchod, Mary Whenman, Alex Cole, Tanya Ridd, Shiryn Sayani and Ian Middleton, with Geoff Morrell centre
Clockwise from top left: Wayne Bruce, Laura Clare, Anil Ranchod, Mary Whenman, Alex Cole, Tanya Ridd, Shiryn Sayani and Ian Middleton, with Geoff Morrell centre

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