Sandpiper Communications hires digital and content strategist

Anu Noto-Menon will aid in developing online brand, performance marketing and reputation strategies for regional clients.

Sandpiper Communications has appointed senior digital marketer Anu Noto-Menon (pictured above) as a digital and content strategist. Based in Singapore, Noto-Menon will work closely with COO Kelly Johnston and senior consultant Miguel Bernas in developing online brand, performance marketing and reputation strategies for regional clients—with a particular focus on the financial, healthcare, and technology sectors.

Noto-Menon joins from Kerry Foods, where she was regional digital marketing manager for the APMEA region. She also held senior B2B and B2C marketing roles for financial data and AI company, FinQuest; LinkedIn marketing company, Black Marketing; and digital media trading platform, Brandscreen. Through her previous work with DMG Media as a content marketer, she has extensive knowledge and connections across the marketing and adtech sector in APAC.

Emma Smith, CEO at Sandpiper, said: "[Noto-Menon's] appointment aligns with our approach of offering senior, specialist counsel to clients across the region under a one P&L model, without silos. She will also support the work we are doing to further embed and make use of new technologies in the way we operate and deliver work for clients as they strive for greater efficiency from agency partners."

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