Who needs a dreamy vacation to Hawaii this year when you can take a trip to see the world’s largest ball of twine or an enormous statue of the Jolly Green Giant?
Those are some of the magical sights Greg Swan, Fallon’s director of digital, social, PR and innovation, has been seeing with his family during the COVID-19 pandemic. He has been organizing surprise road trips for his family each weekend, for 15 weeks now, hitting weird and wonderful destinations within a 60-mile radius of his Minneapolis home.
In this week’s Lockdown Life video, Impossible Foods’ chief comms officer Rachel Konrad, MWWPR’s chief creative officer Adam Selwyn, and Brynn Biddle, who handles exec and internal comms at Dell Technologies, also shared the creative ways they’ve managed to “get away” since March.
Check out the video below …