When it comes to quarterbacking the myriad public affairs and communications efforts for a blue-chip tech company, Adam Pratt possesses both a long reach and a steady hand.
His multifaceted role at IBM has him leading external communications for the Fortune 500 company’s team in Washington, DC, where he develops public affairs strategies to influence legislative and regulatory action surrounding IBM’s policy priorities.
These efforts include cognitive computing, international trade and data flows, cybersecurity, STEM education and emerging technologies. He also oversees the company’s engagement with policy-focused media, guides communications pertaining to M&A and heads up the IBM Policy Lab, the company’s dedicated in-house policy thought leadership organization.
Prior to joining IBM in 2014, Pratt served as regional director of PR for Comcast and led U.S. media relations for Alstom, a French energy and rail transportation company. While at Alstom, he built its first digital and social media communications program tailored specifically for U.S. government and commercial audiences.
Pratt’s policy experience connected him to the White House on job development projects that resulted in the American Workforce Policy Advisory Board, led by Ivanka Trump and Wilbur Ross.
He also worked closely with the Business Roundtable on repositioning the purpose of businesses to serve all stakeholders and not just shareholders. Most recently, Pratt propelled an effort with the White House to create and publicly unveil a public-private consortium that ushered in greater computing power to the fight against COVID-19.