‘More people likely to bend the rules after Cummings transgression’ - behavioural scientist

A leading behavioural scientist tells PRWeek that the Government has lost credibility in its COVID-19 messaging and will need to look to another source to keep a distrustful society on track.

by Arvind Hickman
Brits flocked to the beach at Southend-on-Sea over the May bank holiday weekend. Photo: Getty Images.
Brits flocked to the beach at Southend-on-Sea over the May bank holiday weekend. Photo: Getty Images.

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