Brands need to do more on social issues — or do they?

Research by PRWeek and Morning Consult found consumers are unlikely to punish brands they don’t agree with, yet consensus was brands are still not doing enough to address major issues.

Photo credit: Getty Images
Photo credit: Getty Images

Do you support or oppose companies speaking out about the following issues?

Do you believe companies and brands are doing enough to address the following issues?

Source: PRWeek and Morning Consult’s Consumer Purpose Survey of 2,201 Americans, February 2020

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