Harold Burson, who passed away earlier this year at age 98, was remembered at a memorial service on the Ole Miss University campus in Oxford, Mississippi.
Founder of Burson-Marsteller and the man voted the most influential PR person of the 20th century, Burson was an iconic figure in the PR industry with a career that stretched from WWII into his nineties.
You can watch the full video of the service below.