Andrew McCall has quit his role as public affairs manager for trade body the Airport Operators Association to take the newly created post.
The PAG stable - set up in 1999 - houses the Jaguar, Land Rover, Volvo and Aston Martin brands.
McCall, who ruled out the hiring of lobbying agency help, said he would 'draw attention' to what Ford sees as the competitive disadvantages to its brands of Britain's failure to join the euro.
He said lobbying would also focus on European Union environmental regulations.
McCall reports to Jaguar and Land Rover director of government and corporate affairs Colin Cook.
PAG director of comms and public affairs Stuart Dyble said they had traditionally relied on Ford's own public affairs team but 'with the growth in the luxury brands market, we needed a dedicated professional'.