Case study: Fire service campaign blazes through targets to boost home safety checks

South Yorkshire Fire & Rescue (SYFR) used a multichannel approach for its drive to improve fire safety among vulnerable older people, which boosted the number of fire safety checks it carried out by nearly half during the campaign period; accidental house fires dropped by one fifth.

by Magda Ibrahim
South Yorkshire Fire & Rescue exceeded targets with its #FindTheTime campaign
South Yorkshire Fire & Rescue exceeded targets with its #FindTheTime campaign

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