INTERNATIONAL BRIEFS: WKO hires Trimedia and Euro RSCG E&E
VIENNA: The Austrian Chamber of Commerce - Wirtschaftskammern Osterreichs (WKO) - has hired Trimedia and Euro RSCG E&E to handle PR and advertising respectively in a three-year retainer deal. Reports suggest more than 100 agencies took part in the Europe-wide pitch. Trimedia will handle strategic PR, events and trade fairs, direct marketing, internal comms and the relaunch of WKO's website.
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