INTERNATIONAL: IDA delays tender on its PR account after CEO change

SINGAPORE: Singaporean tech body the InfoComm Development Authority (IDA) has delayed the decision to re-tender its PR account.

The change of tactics from its recent open tender to a closed bid is believed to have been spurred by a change in CEO. Its latest, Than Ching Yee, took over from predecessor Yong Ying-I in late July.

This could set the IDA's selection of a final consultancy back to March 2003.

The search for a successor to Edelman began in October, following the expiry of Edelman's two-year contract covering consumer, business and public affairs work. As a government body, the IDC must open the account up for tender every two years.

Both Edelman and Fleishman-Hillard have presented credentials in a preliminary round of pitching. The IDA would not reveal the identity of other consultancies its brief calls for global capabilities.

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