INTERNATIONAL BRIEFS: Estee Lauder hires Marcus Brewster
JOHANNESBURG: Estee Lauder has hired Marcus Brewster Publicity to handle PR duties for its brand in South Africa. Part of the brief is to promote Estee Lauder's local TV program Looks 2 Live By. Estee Lauder marketing manager Kerry Evans said the brand was in a stage of revitalisation and renewal.
October 18, 2002
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