Da vids and DVDs will be in the shops from 11 November and the aim is to give a big up to sales in the run-up to Christmas.
Eulogy joint MD Adrian Brady would not disclose details of the 'guerrilla-style stunts' that the agency has dreamed up, but pledged the campaign's message would get 'right to the heart of the target audience'.
Rather surprisingly, given the size of Ali G's West Staines Massive, Brady said no stunts were planned for the ghettos of Berkshire themselves.
Diary finks da Eulogy campaign could be missin' a trick.
Ayyyyeee.