Agency 'thrives' after ditching social media and influencers to focus on traditional PR

A comms agency that dropped influencer work because "it's a waste of money" and refuses to manage clients' social media output is showing strong signs of recovery by focusing purely on PR.

by Arvind Hickman
Atticism founder and director Renae Smith questions the value of influencer marketing
Atticism founder and director Renae Smith questions the value of influencer marketing

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