INTERNATIONAL: Unilever reviews its PR account for Dove

CHICAGO: Unilever is reviewing its multi-million pound PR account for the Dove brand, held by agency of record M Booth & Associates for the past nine years. The review comes amid a broader agency reshuffle. A four-strong shortlist has been drawn up, including Weber Shandwick and Edelman PR Worldwide.

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Already registered?
Sign in