Michael Sneed, EVP, global corporate affairs and CCO at Johnson & Johnson, is a strong, steady presence at a company that needs his skills now more than ever.
Johnson & Johnson’s year was defined by its talc powder crisis. Class-action lawsuits have assailed the company for years, alleging the powder is linked to ovarian cancer. The issue finally broke through after Reuters published a bombshell investigation.
Even for a company that wrote the modern crisis playbook after the Tylenol incident, Johnson & Johnson needed a full-court press to beat back these most recent allegations. Crisis wranglers showered Sneed and his team with praise for being swift, comprehensive and aggressive.