Women in PR find work-life balance as pay gap narrows

The gender pay gap in PR is starting to close, but there is still a long way to go before genuine equality is achieved.

The slowly grinding wheels of print production mean I’m writing these words on International Women’s Day, which feels particularly appropriate given this issue is devoted to the awesomeness and excellence of female PR pros.

This year’s Hall of Femme is the fourth in our series, and the experience represented there runs the gamut from creativity, corporate affairs, and philanthropy to healthcare and community engagement via agencies and, most importantly, the top echelons of the C-suite.

Reading the profiles of this year’s talented women, I couldn’t help noticing common threads in their experiences.

Several mentioned the importance of bouncing back from adversity and that sometimes you will fail while climbing the leadership ladder, but this is an important part of taking risks in the quest to strive for the absolute best.

All the women make sure they take time each year to disconnect from the daily grind and come back renewed, whether that involves climbing Mount Kilimanjaro, going on cleansing trips with girlfriends, or heading for the beach.

Our Hall of Femme inductees are also determined to send the elevator back down in terms of pay parity and providing leadership opportunities for their younger colleagues, such as the rising stars on our Women to Watch list.

As our 2019 Salary Survey shows, the gender pay gap in PR is starting to close, especially among women with more than five years’ experience, but there is still a long way to go before genuine equality is achieved. 

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