The PR Week 3.15.2019: Sandra Fathi, Affect

Fathi joins the podcast to talk about her agency and the New York technology scene. Also: Hall of Femme 2019, BCW's new creative director, Boeing's crisis, and the debate over which Frito-Lay chip is best.

L to R: Diana Bradley, Sandra Fathi, Frank Washkuch
L to R: Diana Bradley, Sandra Fathi, Frank Washkuch

Download

The-PR-Week-March-15.mp3

Sandra Fathi, president, CEO, and "chief dishwasher" of Affect, talks about how she got into PR and what led to her founding her own agency in 2002.

She joins PRWeek's Diana Bradley and Frank Washkuch to discuss the news of the week: including this year's class for the PRWeek Hall of Femme, BCW's new creative director, Boeing's grounding crisis, and the debate over which Frito-Lay is best.

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in