This is first time PRWeek has compiled a list of the most influential comms professionals in banking and financial services, and the top of the list is dominated by the major banking groups.
Goad (pictured) is ranked in first place as the most senior comms figure at the UK’s biggest banking group. The former journalist joined the company initially in 2001, and later in 2011 after a stint at Zurich Insurance as head of corporate communications.
The UK Power Book is an extensive list of the most influential and respected comms professionals in the UK today.
The guide, complete with Q&As from each of the nearly 400 entrants, is available online:
The Power Book is available in the latest print edition of the magazine, which will be sent to subscribers this week.
PRWeek will be publishing more of the top 10 (and top 20) lists from different sectors over the coming days.
More from the 2019 Power Book: