The young Gregory, who enters at number eight, is global head of comms for Farfetch, which is working with a growing number of luxury partners including Harrods, Chanel, global fashion brands and boutiques.
Farfetch is an innovative technology platform that many luxury brands are finding very useful in their retail strategies, some using it as a ‘white label’ e-commerce solution.
"Social media and savvy consumers mean the dialogue between brand and customer is more immediate and honest than it has ever been," Gregory tells PRWeek.
Click here to view the full luxury comms (in-house) top 10
More from the 2019 Power Book:
Who's in? PRWeek launches UK Power Book and lists lead players in each sector
PRWeek UK Power Book 2019: Top ten in travel comms
PRWeek UK Power Book 2019: Top ten in consumer comms (agency)
From the editor-in-chief: Casting a light on the true power of the PR industry
