'The influencers became the influenced' - an industry on Fyre
Ja Rule was conned, so too was Kendall Jenner, supermodels and an army of 400 Insta stars. Experts from social media and PR agencies tell PRWeek what the Fyre Festival fail tells us about influencer marketing.
Sign in to continue
Need to activate your subscription?
Domain/Group Subscriptions
Click here >>
Individual Subscriptions
Click here >>
Need to activate your Subscription
Company Wide Subscriptions
Click here >>
UK Individual Subscribers
Click here >>