PR Council president Kim Sample discusses her role at the trade association with PRWeek's Steve Barrett and Frank Washkuch.
The group also talks about the PRWeek Awards shortlist and Hall of Fame, David Albritton's new role at GM Defense, French/West/Vaughan acquiring a stake in AMP3, the launch of ICF Next, Amazon hiring SKDKnickerbocker, and Wendy's weighing in on Fortnite.