Entrants, you may recall, were asked to tell us in no more than ten words why they deserved the table for four at one of this week's semi-final matches, courtesy of Joe Public Relations.
Among the more interesting efforts were the tragic: 'I have no friends but would like to acquire some,' from Coventry Learning and Skills Council marketing manager Jayne Moore, who (presumably) believes sitting among three empty spaces is a way to attract chums.
'I'm a Middlesbrough fan and we've never won anything!' declared Association of Consulting Engineers comms director Andy Walker, bravely, but to no avail.
Runner-up was Lewis PR account manager Eleanor Giles - who, possibly in a dig at Weber Shandwick, which set aside its boardroom for its staff to view games - said: 'Bars are for watching football in, not boardrooms'.
But the winner was the RAC Foundation's executive director Edmund King - a former PRWeek PR professional of the year, no less - who engendered our sympathy with the winsome plea: 'Desperately seeking soccer. Staff and wife hate it. Save me'.
Nice campaign, Edmund.