Breakfast Briefing: 5 things for PR pros to know on Friday morning

California passes sweeping data-privacy law; Ford's productive response to Elon Musk.

Jarrod Ramos, the suspect in what police have called a "targeted attack" on the Capital Gazette newspaper in Annapolis, Maryland, that left five employees dead, is due in court for a bail review hearing this morning. He has been charged with five counts of first-degree murder (Baltimore Sun). While mourning their colleagues, the newspaper’s staff published the Friday edition on schedule.

California has passed a sweeping data privacy bill that gives consumers new protections for their personal information and a say in whether it is sold to third parties. Governor Jerry Brown signed the legislation on Thursday. The new law could prevent a ballot measure on even stricter data measures from going to a referendum in November (Wall Street Journal).

Ford comms chief Mark Truby had a cold blooded response for Elon Musk this week after the tech magnate compared a Ford factory to "a morgue." Truby needled Tesla’s production issues and invited Musk to visit Ford’s factory, "where a high-quality, high-tech F-150 rolls off the line every 53 seconds like clockwork" (Business Insider).

Here’s another sign of the times in executive communications. The CEO of Harley-Davidson has been mostly quiet in response to a battering on Twitter from President Donald Trump. However, he denounced a fake quote attributed to him on the platform calling Trump "a moron," saying, "I have not, nor would I ever, speak about the president of the United States or anyone else in that way" (CNBC).

Motorola is not holding anything back in hyping its mysterious August 2 announcement. The brand is planning to stage an event in Chicago that day, promising to unveil something that’s a "whole new way to connect, stream, download, video chat, and more." (cnet).

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