MEDIA BRIEFS: TEAMTalk considers offer to sell
TEAMTALK: TEAMTalk is considering an offer to sell its business.
The media company bought and rebranded what was then a long-wave dance
music station, Atlantic 252. Refashioning it TEAMtalk 252 was part of a
strategy designed to take on news- and sport-based stations such as BBC
Radio 5 Live and talkSPORT, owned by Kelvin McKenzie's Wireless Group
(PRWeek, 19 October 2001).
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