PUBLIC SECTOR: North Lincolnshire Council hires DTW for comms review

North Lincolnshire Council is to review its communications function.

Public sector specialist agency DTW has been recruited to carry out the review, which will involve interviews with senior managers and councillors.

According to communications manager Ros Rimmer, one theme to emerge from the review is likely to be the need for a marketing function.

She said: 'What is coming from the elected members is the need for a function to properly market the council.'

The PR function was created two years ago, when Ruimmer was appointed as the council's first PR chief.

Including Rimmer there are two full-time PR professionals at the council.

Rimmer added: 'The structure is also something that will be looked at, as is updating our communications strategy.'

The review, which gets underway this month, is expected to take several months.

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