NEW YORK: Adventurers Robert and Barney Swan made a 600-mile trek across the South Pole using only renewable energy sources. This extreme display of the father-son duo’s faith in a green future is set to be featured in the debut episode of Global GoalsCast, scheduled for January.
The podcast, co-hosted by UNICEF special adviser Claudia Romo Edelman and Hub Culture executive editor Edie Lush, will share stories about the ways in which people can create a more sustainable future.
The pair is planning to record content at the World Economic Forum’s annual meeting at Davos, Switzerland, in January, which will have interviews with high-profile figures, such as world leaders and the heads of corporations and organizations.
Edelman and Lush will rely on the United Nations’ 17 Sustainable Development Goals to guide their agenda: telling inspiring stories about people advancing a more sustainable future and sharing tips on how listeners can follow in their "carbon free footsteps."
Each episode will focus on a separate issue as they relate to current events and Sustainable Development Goals, such as ending poverty, combating climate change, and ensuring equality. The first season is expected to have 24 episodes, with two released per month.
The podcast will be distributed by CBS News Digital. Promotional partners include the UN, UN Foundation, World Food Programme, UNICEF, UNDP, UNHCR, IDLO, Malaria No More, PVBLIC Foundation, and Project Everyone.
The show is collaborating with Hub Culture on PR, distribution, and event planning; Freuds on PR, communications, influencers, and event planning; Sawa on ad spaces; Saatchi & Saatchi on advertising and creative design; SAS on advanced analytics; and Action Button on actions for listeners.
Peter Gabriel will provide music. U2, Coldplay, and other artists may contribute, as well.