In brief: Remarkable rebrands after acquisition, Lotus heads back to Spain, Fleishman begins Western Union campaign

Remarkable rebrands after acquisition, Lotus heads back to Spain, Fleishman begins Western Union campaign and more from PRWeek UK

Spain: new UK PR agency for tourist board
Spain: new UK PR agency for tourist board

Remarkable rebrands after acquisition

Remarkable Group has rebranded as the Built Environment Communications Group (becg), a year on from its acquisition of property and infrastructure specialists HardHat. The combined group is a 90-employee organisation with eight UK offices, specialising in clients in the built environment sector, led by CEO Stephen Pomeroy.

Lotus heads back to Spain

Lotus has been appointed by the Spanish Tourist Office to manage PR, events and digital campaigns in the UK market. The agency and the office had previously worked together between 2009 and 2015. Spain is the number one travel destination for Brits with in excess of 17.6m British visitors in 2016, according to Lotus, whose associate director Kate McWilliams is leading the account. Rooster had worked for the office for the past two years on a digital and social brief, and the agency said it came second in the recent pitch, the first under a new director for the tourism organisation.

Fleishman begins Western Union campaign

FleishmanHillard is rolling out a new brand campaign entitled 'Live more, share more' for payments firm Western Union. The campaign is now live in the UK and US initially and launches in other markets next year. It includes a 10,000-person survey on how millennials think and feel about the world around them. It follows the appointment of Fleishman to a global PR brief won at the start of 2017.

Brazil hires deputy MD

James Godfrey has joined the agency Brazil as deputy MD, in what the agency said was a wide-ranging role covering "most aspects of the business, and in particular to develop new and innovative services in broadcast and visual PR". He was previously commercial director at broadcast and digital specialist The Relations Group, where he also worked with sister firm Kin PR.

Rugby league call-up for Perls

Mike Perls, CEO of Manchester-based communications agency MC2, has been appointed as non-executive director of Rugby League World Cup 2021 Ltd. The company will put on men's, women's and wheelchair tournaments in the UK. Other board members include Football Association CEO Brian Barwick, Andrew Honeyman, and it will be chaired by Nigel Wood, CEO at the Rugby Football League.

Launch ups Cameron

Juliet Cameron has been promoted from director of people and planning to chief operational launcher at Launch. She joined the Soho independent agency more than three years ago, and leads both campaigns and the firm's talent management programme.

CiCi collects Mascara brief

CiCi PR & Events has been appointed to handle PR for the Mascara Collection, an evening wear line that is part of the fashion group House of Frank Saul.

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