PMK-BNC co-CEO Chris Robichaud to exit firm in January

He has worked at the agency for 27 years.

PMK-BNC co-CEO Chris Robichaud to exit firm in January

LOS ANGELES: PMK-BNC co-CEO Chris Robichaud is planning to leave the firm in mid-January.

He has worked at the Los Angeles-based agency for 27 years.

"I resigned from my position a little while ago, and I am staying onboard to help with the transition through the beginning of next year," Robichaud said. "I haven’t announced what I am doing next."

PMK-BNC’s two other co-CEOs, Michael Nyman and Cindi Berger, who both also have the title of chairman, will continue in their roles. They do not plan to replace Robichaud, Nyman said.

"[Robichaud] told us in early November that he wants to pursue new opportunities in the New Year," he said. "[Berger] and I are supportive of his desire to do this."

Berger was not immediately available for comment.

Robichaud joined Bragman & Co. in 1990 as one of its first employees. The company changed its name in 1992 to BNC, and in 1994 he was made a partner at the firm, leading the agency’s consumer brands practice. Robichaud continued his role as president and COO as BNC was sold to Interpublic Group in 2001. He was named co-CEO of the newly created entity after its merger with PMK in 2010.

"This is a big change for me, and it is hard to leave, but I am excited about what lies ahead," said Robichaud. "It is just time for me to have a new journey."

He has worked with clients in entertainment and consumer brands including Audi, Diageo, T-Mobile, Red Bull, Pepsi, Samsung Mobile, YouTube, and Beiersdorf.

The firm has nearly 300 staffers in offices in Los Angeles, New York, and London and estimated annual fee revenue of more than $60 million. In 2016, PMK’s revenue growth was flat, mostly due to changes in several clients’ marketing budgets and business plans.

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