Moët Hennessy Diageo has retained communications agency W Asia for a long-term PR brief.
The agency will work closely with Moët Hennessy Diageo’s top brands to develop communications campaigns in Singapore. The remit includes labels such as Krug, Dom Pérignon, Moët & Chandon, Cloudy Bay, Belvedere and Glenmorangie.
"As an agency, wine and spirits have always been a core part of our business so it’s great to be bringing our experience and creativity to a group of fantastic brands," said Annabel Fox, managing director of W Asia.
The win expands W Asia’s lifestyle portfolio, which also includes Marc Jacobs Beauty, Ce La Vi and Princess Yachts.