"Our 'share price' is our reputation" and other comms lessons from my time at Network Rail

When I arrived at Network Rail in spring 2014 we were trialling a paper press cuttings service and our cuttings book for the first week (UK only) was over an inch thick - more than my previous company, Unilever, would see globally.

by Barney Wyld

Be really ambitious about the value comms can add to your organisation, says Barney Wyld

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