Waking the sleeping giant: Alex Bigg's big plans to turbo-charge MHP

MHP chief executive Alex Bigg hopes to awaken the 'sleeping giant' agency by making stellar hires and 'unleashing the talent' of its team. Just don't mention Missing Type.

by John Harrington
Alex Bigg: 'We’ve got to be more confident'
Alex Bigg: 'We’ve got to be more confident'

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